Keep an eye out for our Connoisseurs of Comfort

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It’s an exciting time for La-Z-Boy UK as we’ve recently launched our national press advertising campaign.

You may have seen our ads in publications such as The Radio Times, The Daily Mail Weekend, The i newspaper, Telegraph Magazine, Stella Magazine, Private Eye and more.

Featuring a range of Connoisseurs of Comfort, the campaign reminds people that not all La-Z-Boy experts wear white coats, and everyone has their own specialist reasons for appreciating aspects of our products.

Irresistible kitten Captain Puffins (BA Hons) is our style sage, loving the comfy good looks of our chairs.  The Clarke family are our go-to durability experts, ensuring their suite stands up to the rigours of family life and all-important relaxation.

And Jerry (MA) has been perfecting reclination therapy since 1964.

There will also be some new characters being introduced soon – keep an eye on our Facebook page for sneak previews to meet and greet our stars.

In the New Year our characters will also be making their on-screen debut, when our TV advertising begins in February.

All our adverts feature models in our new Originals Collection.  If you have any questions about any of our products, you can contact our customer services team or search online to find your nearest stockist.